Challenge
Promotions were printed and shipped to 42 stores, arriving late and often mismatched with live pricing.
Solution
A cloud CMS with per-store playlists, scheduled dayparting and automatic offline alerts on every screen.
The group ran 42 outlets on printed promotional material, produced centrally and couriered weekly. Late arrivals and price mismatches were routine, and nobody could confirm what a given store was actually showing.
We surveyed every outlet, standardised on commercial 4K displays with dedicated players, and built a cloud CMS with per-store playlists and dayparting. Every screen reports health back to a single dashboard, and a dark display raises an alert before the store manager calls.
Rollout ran store by store from a two-week pilot, so the operations team learned the workflow before the network scaled.
“Campaigns now go live everywhere the same morning we approve them.”